People’s Panel

People’s Panel

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1 July 2022

The Integrated Care Board’s (ICB) People’s Panel is our specially-selected panel of local people who are at the heart of helping us to achieve our vision to make Staffordshire and Stoke-on-Trent the healthiest places to live and work in England. The panel is also used by Staffordshire and Stoke-on-Trent Integrated Care System (ICS) to gain views and feedback around specific ICS-related projects.

We are inviting you to join the more than 1,400 people who are already a part of the panel, and help inform health and care services in your local area.

Why we need you

Everyone has experience of using health and care services and we want to hear your opinions and feedback. We are inviting members of the public to play an active role in helping to improve these services, for the benefit of everyone.

Wherever you live in Staffordshire or Stoke-on-Trent and whatever your background, your experiences are important to us. You can help to make a difference to health and care services in your local area.

We want our panel to be a good and varied representation of the local population so that we have a better idea of what is important to the people we care for.

How you can play a role in the People’s Panel

If you decide to join our people’s panel, there are two main ways in which you will be involved. Firstly, we will email you regular online surveys that are short and interesting to complete. These surveys will give our health and social care partners vital information to help change services for the better.

A group of people of varying ages and races to represent the People's Panel
How you can play a role

Secondly, you may also be invited to take part in focus groups (this is voluntary). These are face to face meetings with other members of the panel. We will invite you to discuss and share your opinions on various health and care matters.

How your views will be used

This isn’t a tick-box exercise – it’s born out of a genuine desire to put local people at the heart of everything we do. Your views really do matter, and we will look carefully at the results of the surveys and focus group discussions. We will then provide you with a full summary of the findings and the actions we will be taking as a result.

The people’s panel is just one way that we are working with local people to understand their views. So we will make sure we have lots of feedback about our services before we make any changes.

Where to find out more

The panel is run by Direct Data Analysis on behalf of the ICB. If you would like to take part in this panel and contribute your views, please fill out this form here.

Be part of the change and help us to improve health and care for everyone.


Your identity, contact details, profile information, and the opinions you provide will be kept completely confidential. Click here to visit to view our privacy policy.

People’s Panel Reports